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Shawn Mendes attends Gucci spring 2027 show in Milan

Singer Shawn Mendes and his girlfriend Bruna Marquezine attended the Gucci spring 2027 fashion show during Milan Fashion Week this week.

From Gucci to Gelato—How Shawn Mendes Does Milan Fashion Week
File photo From Gucci to Gelato—How Shawn Mendes Does Milan Fashion Week Photo: Vogue

Mendes prepares for the runway event

The Canadian artist spent his morning working out at a hotel gym before meeting with his grooming team. He then changed into an all-black outfit featuring a slouchy blazer and silky top for the presentation.

Mendes describes the city atmosphere

The singer told Vogue that this visit felt different because he could finally appreciate how beautiful Milan is. He noted that he has been building a life outside of his career since finishing his tour last year.

New campaign features the star

Mendes stars in the Italian label's new Primavera campaign which was released alongside the show. The photos show him wearing a skin-tight shirt as part of the advertising push.

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