Pakistan government pursues measures to boost tourism sector
Prime Minister Muhammad Shehbaz Sharif announced new initiatives to promote tourism in Pakistan on World Tourism Day.
Commitment to showcase destination
The Prime Minister stated that the government is committed to presenting Pakistan as a safe and competitive destination globally. He emphasized the need to strengthen existing tourism infrastructure throughout the country.
Focus on local employment
Officials aim to create greater opportunities for employment within the sector for local communities and young people. These efforts are intended to support socioeconomic advancement for those associated with the industry.
Rich heritage assets
The Prime Minister noted that Pakistan possesses extraordinary natural beauty alongside a rich cultural and civilizational heritage. He pointed out an abundance of historical and religious sites available for development and promotion.
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