Moncler Grenoble partners with Hotel Jerome for hiking experience
Moncler Grenoble and the Auberge Collection Hotel Jerome in Aspen, Colorado are launching a new partnership that includes guided hikes.
Fashion brand joins historic hotel
The collaboration brings together Moncler's sporty alpine performance line with the landmark 19th-century Hotel Jerome. This arrangement continues a trend where fashion companies expand beyond selling products to offer unique experiences like hotels and cultural events. The partnership combines a full spectrum of activities at the Jerome with special outdoor adventures in the surrounding terrain.
Guided hike features local experts
Participants will take part in a once-in-a-lifetime hike led by a guide from the Aspen Center for Environmental Studies. Porters and bellhops at the property wear snapped shirts and black hats that match a cowboy theme. Staff members are proficient in herding luggage while maintaining an authentic appearance for guests.
Location offers seasonal scenery
Visitors can arrive when aspen trees begin to show their autumn colors near the historic site. The area serves as a meeting point for various groups including skiers, cowboys, and financial investors seeking second homes.
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