Saudi Crown Prince launches CEER’s first electric vehicles
Crown Prince Mohammed bin Salman launched EXOBOT, the first electric vehicles from Saudi Arabia's national automotive company CEER, on Monday.
Vehicle lineup and design
The EXOBOT sedan and SUV are the first two models in a planned lineup of seven. These vehicles were designed and engineered entirely within Saudi Arabia to meet various customer needs.
Production facility details
Manufacturing will take place at the CEER Manufacturing Complex, which is the largest automotive production facility in the Middle East. The site is also described as one of the most technologically advanced production facilities in the world.
Economic growth strategy
The Crown Prince stated that this launch supports the automotive sector as a driver of economic growth. These efforts aim to attract investment, develop national talent, and give the private sector a bigger role.
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