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Meta allows AI agents to manage WhatsApp Business setup

Meta announced on Tuesday that developers can now use chosen AI agents to set up and manage WhatsApp Business messaging.

Meta now lets AI agents handle the boring parts of WhatsApp Business setup
File photo Meta now lets AI agents handle the boring parts of WhatsApp Business setup Photo: TechCrunch

New tool simplifies account creation

The company introduced a new WhatsApp Business Tools MCP server to connect coding agents directly to the platform. This change lets developers describe setup tasks through chat instead of moving between multiple tools and services. The process now handles busywork like creating business accounts and adding verification details automatically.

Expansion of existing protocol servers

This update extends Meta's current lineup of MCP servers which previously covered ad management and app monitoring. Other tech firms including PayPal, Stripe, and Microsoft already offer similar servers for secure AI interaction. The new server specifically targets the onboarding process for businesses using WhatsApp.

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