BEAMS and Lacoste launch plaid hooded jacket and pants for anniversary
Japanese retailer BEAMS has partnered with Lacoste to release a matching two-piece plaid set celebrating the brand's 50th anniversary.
Original patterns created for collab
The collection features a hooded jacket and pants constructed from scratch rather than reworking existing styles. Both garments share a unique check pattern built around Lacoste's sportswear aesthetic. The fabric runs across the full set to allow wearers to mix or match pieces.
Custom crocodile logo design
A graphic keeps the outline of the iconic emblem while spelling out BEAMS inside it. This custom detail appears on the matching beige and navy versions of the clothing line.
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