Warner Bros releases new ad for Tom Cruise film Digger showing mixed reviews
Warner Bros posted a new advertisement for the movie Digger on September 22 to display conflicting reactions from early viewers.
Advertisement shows contrasting quotes
The ad displays positive words like masterpiece and brilliant alongside negative terms such as unpleasant and baffling. These phrases come from film influencers who watched the movie after a social media embargo ended.
Campaign aims to let viewers choose
A caption on the screen reads same film different truth while the trailer toggles between opposing descriptions. The campaign appears designed to let audiences decide for themselves about the movie quality.
Reviews arrive after embargo lift
Critics were allowed to publish their reviews an hour after Warner Bros posted this advertisement. Some professional reviewers have already described the film as full of itself or a torturous experience.
Reported by one outlet
Only one outlet has published this. Nothing here has been checked against a second report, so read it as that outlet's account and follow the link below for the original.
Reported by
1 independent outlet. Headline as published. Links open the original report.