Sundance Institute appoints Tracy Brady as chief marketing and communications officer
The Sundance Institute has appointed Tracy Brady as its new chief marketing, brand and communications officer based in Boulder, Colorado.
New executive joins the organization
Tracy Brady will report directly to Sundance Institute CEO David Linde. She takes over communications duties from Tammie Rosen, who passed away after a battle with cancer in 2025. Brady most recently served as senior vice president of communications and social impact at Green Thumb Industries.
Festival moves to new location
The appointment coincides with the organization's plan to relocate the Sundance Film Festival from Park City, Utah to Boulder in 2027. The festival is scheduled to run from January 21 to January 31 at its new home. Brady will lead comprehensive marketing and communications strategy for this upcoming edition.
Previous industry experience highlighted
Brady previously worked in publicity, awards and marketing strategy at Fox Searchlight Pictures, Sony Pictures Entertainment and Turner Broadcasting. She also held roles at Hill Holiday and Arnold Entertainment where she managed sponsorship strategies for various clients.
All 2 outlets report consistently
No differences in figures, names or dates across these reports.
- Variety
- The Hollywood Reporter
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2 independent outlets. Headlines as published. Links open the original report.