Just Dance Decades of Hits costume designer rejects AI for human-made art
Ubisoft launched Just Dance Decades of Hits on Tuesday with characters created entirely by hand without artificial intelligence.
Real dancers create game characters
Real performers wear handmade costumes, wigs and makeup before filming against a green screen. The footage is then integrated into the game to bring on-screen characters to life.
Team commits to human labor
Benjamin Jouffret oversees the costumes and characters after eight years in the role. He states that the team sketches designs and builds real items rather than using software tools.
Creative process starts with music
The creative team holds brainstorming sessions to listen to songs and watch music videos. These activities help determine the direction for each character design and the surrounding environment.
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