· · 5 sources ·Updated

Emmys move to Amazon Prime Video in six-year global deal starting 2027

The Television Academy announced a six-year agreement with Amazon Prime Video to host the Primetime Emmys globally beginning in September 2027.

Emmys Move to Prime Video in Six-Year, Global Deal Worth Around $15 Million a Year
File photo Emmys Move to Prime Video in Six-Year, Global Deal Worth Around $15 Million a Year Photo: Variety

Deal ends broadcast rotation

Amazon Prime Video will become the exclusive home for the ceremony, replacing the previous rotation among ABC, NBC, CBS and Fox. The stream will be available free to audiences worldwide without requiring a Prime subscription. This shift marks the first time the awards show has a dedicated streaming platform instead of rotating networks.

Annual payment estimates vary

Reports indicate Amazon pays between $15 million and $25 million annually for global rights to the telecast. Some sources suggest the total value of the six-year contract reaches approximately $120 million. The Television Academy chair described the arrangement as a meaningful investment that increases from previous license fees.

Context of streaming shift

This agreement follows similar moves by other award shows, including Netflix taking the SAG Awards and YouTube securing rights to the Oscars in 2029. The move comes as viewership for traditional broadcast networks continues to decline in favor of digital platforms.

All 5 outlets report consistently

No differences in figures, names or dates across these reports.

  • Variety
  • The Verge
  • Engadget
  • TechCrunch
  • Business Recorder

Reported by

5 independent outlets. Headlines as published. Links open the original report.