Emmy Awards saw smaller audience and Apple TV led wins
The 78th Emmy Awards on Monday drew fewer viewers than the previous year while Apple TV+ won the most awards.

Early ratings show decline
Preliminary Nielsen data indicates the telecast attracted 6.7 million viewers across NBC and digital platforms. This number represents a drop of roughly ten percent compared to last years preliminary figures. Final numbers released later Wednesday might alter this specific count slightly.
Apple TV+ dominated wins
The series Widow's Bay secured six awards including honors for best comedy series and writing. When combined with eight wins from the Creative Arts ceremony, the show reached a record total of fourteen victories. Apple TV+ also took the overall lead in the race with twenty eight total awards.
Host and network context
Mariska Hargitay hosted the event which marked the final ceremony under the current deal with ABC. The NBC only audience reached about 6.2 million while Peacock contributed an additional half million viewers.
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